Search Engine Optimization

Search Engine Optimization

  • Hands-on Training
  • 10 Certification Support
  • Weekdays-Weekend Batches
Certification
Training For :

Search Engine Optimization(SEO) Programme

Contrary to what most of the business owners believe, building a website or setting up a page on Facebook and posting few articles are not adequate. In fact, Search Engine Optimization or SEO is as important for a website as Oxygen is for a living being. Yes, you heard it right. A website without SEO is like a being without life, it is like just another website in the hoards of hundreds of thousands. It is of no significance. In fact, making a website is of little importance unless it is given life and support (SEO).

The knowledge of SEO helps marketize business online, grow it at a great pace by increasing traffic to its website, make the content of a particular website search-engine friendly and enable a website rank on the top pages of a search engine results. As importance of SEO for a website is increasing day by day, importance of SEO professionals is also increasing at same pace. In fact, the importance of SEO professionals will remain till the time there is the importance of website itself.

According to a survey conducted recently, there are thousands of students who seek SEO Courses in Delhi due to the employability that this course provides. Though there is no dearth of SEO Training Institute in Delhi, but when it comes to provide matchless education and impressive placement, they all fall short. We at Digital Ppayout do not provide advance SEO course in Delhi for the sake of providing it. Rather, we have an altogether advance course structure, advance tools and top-notch faculty members that make students’ knowledge rich and up-to-date on the latest in SEO.

Digital Payout is the institute you can rely fully, if you are searching for a premier SEO institute in Delhi. This is the institute that has got the distinction of being the best SEO institute in Delhi. And it is not that we have got this distinction in the very first day of our existence. Rather, we have achieved it after living up to the highest of the expectations of our students through cutting edge technology, highly skilled qualified, knowledgeable and experienced faculty members, homely atmosphere and very impressive placement record.

COURSE CURRICULUM

SEO Training Course Curriculum

  • Introduction to SEO
  • Major functions of a Search Engine
  • How do Search Engines Work?
  • Google Trends & Insights Steps in SEO
  • Different Types of Keywords
  • Types of Backlinks
  • Page Rank & Alexa Rank Checker
  • Case Study of White Hat SEO
  • Case Study of Black Hat SEO
  • Case Study of Grey Hat SEO

Off Page Optimization

  • Introduction to Off Page Optimization
  • Directory Submission
  • Social Bookmarking Submission
  • Articles Submission
  • Press Release Submission
  • Forum Submission
  • PPT Submission
  • PDF Submission
  • Classified Submission
  • Local Business Listing
  • Blog Commenting
  • Search Engine Submission
  • Other Off Page Optimization Techniques

On Page Optimization

  • Introduction to On Page Optimization
  • Site Analysis
  • Keywords Analysis
  • Meta Tag Development
  • Canonical Implementation
  • Creating Sitemaps, Robots file
  • Optimize SEO Content & Check Duplicate Contents
  • Keyword Density
  • Internal Linking
  • Image Optimization
  • Other On Page Optimization Techniques

Google Tools

  • Google Analytics
  • Google Adwords
  • Google Webmasters

CERTIFICATES

  • Digital Payout Institute Training Certificate

OPPORTUNITIES

  • Students – Career Growth Opportunities
  • Professionals – Open gates for Multiple Industries
  • Business Owner – Business Growth Opportunities
  • Freelance – Earn Money Online/ Work From Home

CONVENIENCE

  • Back Up Classes
  • Life Time Support
  • Flexiable Class Timing

PLACEMENT

  • Job Assistance and Interview Scheduling

FAQs

  • 1. What is (SEO)?
    SEO is the short form of Search Engine Optimization. It refers to a process or activity that is done to optimize the webpages. The purpose of optimizing the pages is to make these pages rank impressively on major search engines like Google, Yahoo, Bing, Rediff and the likes.
  • 2. Is it mandatory to get the webpages of my site optimized? Is making a website not enough?
    No, making a website is not enough. Because, no matter for which purposes you have developed a website. There are millions of websites already. If the webpages of your website do not get optimized, your website will not be seen anywhere. Your prospective clients will never ever come to know about you, your products, services, etc.
  • 3. How the webpages of a website get optimized?
    The webpages of a website get optimized through meta tags, keywords, description, site coding, site updates, backlinks and several other processes. A webpage that is not optimized, does not appear in the search engine results.
  • 4. What are the career prospects in SEO?
    No doubt, SEO is one of the most sought after internet marketing courses. The good thing about this course is that the importance of knowledge of SEO will remain valid till the time there will be the importance of website. Any one who has a website, requires SEO professionals. And this is where the importance of this course lies. The SEO professionals get placement in top-notch companies and earn handsomely.
  • 5. Is there any placement assistance in your institute?
    Yes, indeed. We do have tie-ups with the top companies of today. We help our students get good jobs in these companies after they successfully complete our course.
  • 6. I have heard about SEO and its better career prospects. But, I am a working professional. Do you have any course for working professionals?
    Yes, we do have. We have week-end batches for the working professionals. You can get enrolled to our week-end batch.
  • 7. I am a housewife. My husband is an entrepreneur. I want to do SEO for his website. Is there any SEO course for a housewife like me?
    Yes, we have rather exclusive batches for the housewives like you. Our batches start from 10 a.m. till 6 p.m. You can choose the hour of your availability and get enrolled to our course.
  • 8. What is the time duration of your SEO course?
    It is of 3 months.
  • 9. Do you provide training on live projects?
    Yes, we do provide training on live projects so that our students can get hands on experience of Search Engine Optimization.
  • 10. Is there any demo class for the SEO Course?
    Definitely. We provide demo classes of SEO for all those who express interest with us.
Other Course Details
Course Category : Certification Courses
Duration : 30+ Hours
Opportunities : Life Time Membership

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 7 reviews
by praveen pokhriyal on Search Engine Optimization

Digital payout is the best institute for internet marketing. I still taking classes from this institute, specially faculty have a great way to teach easily. guys must join !

When it comes to doing course of Digital Marketing from this institute these 6 Points are the best to describe them:
1. Knowledgeable Faculties
2. Flexible batch timings and backup classes are a plus
3. Available to help round the clock
4. Friendly nature
5. Will tell you many ways to earn money (guess that's one of the motivational factor of almost everyone joining a digital marketing course)
6. Classroom discussions are the best part of the day where you learn so much about what's happening around the world

by Rinki Rawat on Search Engine Optimization

I have completed my Digital Marketing training from Digital payout. It was really an amazing experience. Best faculty, good trainer and everything is in the curriculum. Thank you so much Digital Payout You made my future.

One of the best Digital Marketing Institutes in Delhi. My experience with Digital Payout was very good.

by Siddharth Shankar on Search Engine Optimization

I feel Digital Payout has a very holistic and value based approach towards each of its courses. The best thing about Digital Payout program is the kind of flexibility that is extended towards participants with respect to extra classes or re-doing a few classes/topics as well. Secondly, I feel the continuous feedback mechanism allows participants to also be able to share their thoughts on very realistic timelines, which ensures continual improvement in the quality of learning and teaching. My experience with the Placement Department was excellent as they study my resume first and then accordingly they schedule the interviews for me which was very helpful to get selected and yes being a fresher it’s a decent salary for me on which i got placed from digital payout. I got placed on package of 2.5 lacs annually.

by Vijay kmr Singh on Search Engine Optimization

I have taken demo in many institute in Delhi NCR but Digital Payout institute is the best one form all of them because environment is good. We got all things that we needed become a good marketer. This institute not only teach digital marketing but also teach how to generate income source from this. They provide live project to work on it.

by chano pathak on Search Engine Optimization

Digital Payout is an excellent institute for understanding and making career in digital marketing. The way of teaching at Digital Payout is very comfortable and enjoyable at the same time. It also guided me the path to make my career in digital marketing.

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Course Components

Digital Marketing Fundamentals

Learn the fundamentals of digital marketing along with complete understanding of digital marketing process.

Website Planning & Development course

Learn to plan & build modern websites from scratch.

Search Engine Optimization

Start earning by doing SEO jobs. Get full hands on experience.

Search Engine Marketing

Capability to plan & run AdWords campaign & generate leads.

Webmaster Tools

Learn how to use different Webmasters tool
• Google Webmasters tool
• Bing Webmasters tool
• Google Webmaster tool – search console
• Sitemap submission

SMM – Social Media Marketing

Master the art of building brands on social media.

Earn Money from YouTube

Master the art of generating leads online & converting them into sales by creating landing pages.

Cyber Laws

Study how to product your data & content online.

E-Mail Marketing

Plan & execute engaging E-mail campaigns to generate leads.

Mobile Marketing

Learn how to promote product service through mobiles?

Video Marketing – Branding & Lead Generation

Generate leads, do brand building make movies & ads on youtube.

Web Analytics

Measure, Analyse and improve the performance of your online marketing campaigns.

Adsense Fundamental

Learn secret technique how makes thousands of dollars every month with adsense and blogging.

Affiliate Marketing

Practical knowledge about earning online by referrals.

Content Marketing & Management

Learn how to build engaging content to attract customers.

Inbound and Outbound marketing

Inbound marketing earns the attention of customers & makes the company easy to be found.

Basic Mobile App Creation

It’s critical to understand what can repel a customer.

E-Commerce Website Creation

How to sell products on an E-commerce websites.

Online Reputation Management

Why online reputation management is need of hour?

Earn Money as Freelancer

Practical tips on working as freelancer & earning upto 50k per month.

Geo- Targeting – International Targeting

• Understanding basics of GEO-targeting
• Importance of GEO-targeting
• Website planning based on GEO Targeting
• GEO Targeting organic factors

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