Future SEO: Well, this is an interesting question “What is the Future of SEO?” So, we need to start with basics as well as the principles of SEO. That means how SEO started? Or what are the fundamentals of SEO? So, in this article, we will be discussing the future of SEO.
Search Engine Optimization, also known as SEO is one of the most highly advanced industries out there that constantly keeps on developing. But do you know about the future SEO? The future of the industry can little frightening as well as exciting. As artificial intelligence is constantly developing fast, many of the things that right now exist in its present forms can completely transform into something very different in the future. Here we will be having a look of some key points while considering the future of SEO.
The future of search engine optimization is completely in the use of Artificial Intelligence or AI. As the reports, the Artificial Intelligence will take the significant impact on all things in digital marketing. It will change the entire face of the SEO over the next few years. It not only has the capacity to crunch huge limits of data but also constantly gets better at understanding and learning.
Google released the RankBrain algorithm. The main aim of launching it is helping the search engines in acknowledging the entire concept of the query as well as better knowledge what the user actually wants to see. Within the next few years, Google will make the introduction of new features here to make it easier for the user to search.
As per the reports, it has been found that around half of the searches in the world will be done through voice searches by 2020. This system is gaining lots of popularity as it has become effortless for the people to search for something. Just imagine how the world will transform after 5-10 years. We can predict the SERP less future.
How is Artificial Intelligence Changing the Future of SEO?
We have listed some ways at AI SEO will change in time to come.
Less Black Hat SEO Techniques
This technique is trying to exploit the weaknesses of the search engines algorithm. Now all thanks to the advancement of the algorithm of Google that black hat SEO techniques do not work anymore. Over the next few years, this technique will vanish entirely.
Images and Video Intelligence
Now search engines are even getting advanced and smart to understand the value of visual contents such as videos or images. To make it much more advanced, the SEO experts have to pay much more attention to what is on the images and optimize it accordingly.
Real Time Data is Going to Be Huge
One of the important impacts that artificial intelligence will have on search engine optimization is the effectiveness as well as the speed which it provides to make the marketing efforts universal. It will not only be able to organize and aggregate the search terms as well as the keywords. But will also be able to pinpoint on how to properly use these terms.
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